In this so-called 'business reality format', entrepreneurs are given the opportunity to pitch their own company to a panel of the most successful business people in our country. Whether it is a prototype of a new product or an extra financial injection to be able to grow, the entrepreneurs have to convince the five "Dragons" in a short time and seduce them into an investment that turns their life's work into a house hold name. The idea is that they come up with such a strong story that at least one of the Dragons is prepared to transform their project or idea into a flourishing company with financial support and vast experience.
Interested in presenting your business idea to one of the Dragons? Then sign up via
www.WNL.tv/programmas/dragonsden